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Beginner

Google Search Console and SEO Data Analysis

8 hours

Analyzing a website's search performance with Google Search Console data and identifying SEO opportunities.

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Who It's For

Suitable for both academic researchers and corporate teams.

Prerequisites

  • None

Learning Outcomes

  • Setting up and verifying Search Console
  • Interpreting click/impression/CTR data
  • Identifying keyword opportunities
  • Applying a basic technical SEO checklist

Program

1
Setup and Key Metrics
  • Site verification
  • Reading the performance report
2
Analysis and Opportunities
  • Keyword analysis
  • Page-level performance

Tools Used

Google Search Console Excel/Google Sheets

Frequently Asked Questions

Yes, you can; we work with a sample dataset, but if you have your own site, working with real data is recommended.

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